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As Our Messaging Habits Grow Stronger, Chatbots Are Gaining Ground
The possibility that WhatsApp might share our data with its parent company, Facebook, has suddenly taken center stage in the national conversation. In fact, those who have been closely following the industry for some time know that Facebook acquired WhatsApp not so much with the goal of selling more and more effective ads, but rather because it recognized the strong influence of messaging culture among younger generations and sought to gain a foothold in that space.
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